Connecticut and New York City based Web design Company. What should a web design cost? What makes a great web site...great? What are the advantages to a Business-Edge.com design?.

Connecticut and New York City Web Site Design, WEB SITE DESIGNERS, affordable, Designing Web sites, Internet Design, web site promotion

Big Company web sites, at small company prices

Our philosophy at Business Edge for the last 12 years?

  • build great looking web sites that, for smaller firms, make them look larger
  • build great looking web sites that, for larger firms, make them look accessible
  • build great looking web sites within a budget that won't hurt a small OR a large company

What makes a web site great?

What makes a great web site? Good question. But if you were to ask your customers, they will likely tell you:

  • That a great web site keep customers on their site longer because it is comfortable to look at: colorful, interesting and unique.
  • That a great web site does not require a lot of skill to find things - information is organized well with a minimum of gimmicks.
  • That a great web site has pages that load quickly - no one wants to wait a long time to see what is effect a page of marketing or product information

What makes a good web site not so great?

Again, let your customers tell you. They will tell you that your site is not great if:

  • They do not feel comfortable purchasing from your site.
  • They are not persuaded to call your company for more information.
  • If your web site looks "ok", yet its marketing results are disappointing.

What should a web design cost?

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The cost of a web design is directly related to the time, effort, and materials involved in the creation of a custom site. If a company gives you a very low-cost proposal - for instance under two to three thousand dollars - there are some questions you need to ask not only yourself, but also the company you plan to work with:

  • Is it possible that the company will use a template web site? it is a common practice among low-cost web design firms to use "templates" - stay away form them!
  • Is it possible the company will steal another firm's design and merely paste your logo into it? This, unfortunately, is also a common practice among low-cost design firms, and could get you a lawsuit.
  • When you look at the company's portfolio, have you ever heard of ANY of the companies listed as "clients"?
  • When you look at the company's portfolio can you actually visit the completed, published web sites of the "clients"?
  • Can you verify that the company's clients are real? Do they list references and/or case studies with company personnel giving testimonials?

What are the advantages to a Business-Edge.com design?

A Business-edge.com web design has hundreds of advantages over other agencies, but the most important reasons to remember are:

  • Great communication. The easiest path to a non-relevant web design is to not communicate properly. We speak your language, and we are always accessible.
  • Multiple designers. A variety of personalities and styles help us create the perfect image of your firm's brand.
  • A creative director with a background of 25 years of business software development. This experience speaks for itself.
  • Since 1995, we have been delivering long-lasting business-generating web sites.
  • We don't "protect" our creative people from our clients; they work closely with you and can put technical issues into easy to understand terms.
 
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