Web site strategy and architecture planning
identifying your company's key business goals and your customer's true needs must come before design. We'll look at ALL your assets, not just your brand, but your philosophy and we'll analyze what made you successful in the first place. We'll listen to your statement of your vision and translate that into a winning interactive experience for you, and your clients.
Web site analytics & statistical research
Most agencies don't even look at server logs! But we do, we understand how to detect the long-term visitor patterns of your current web presence. The old saying is that you can't make decisions about the future unless you understand the past, and New York City Design will get the facts on your past to make the best possible choices about your interactive future. While some agencies blab on about qualitative and quantitative this and that until your eyes start to water and close, we'll explain in laymen's terms the full picture of where your web site is broken and what needs to be done to fix it.
Information architecture
The best site architecture comes from understanding the site's purpose and the people using it. Once we determine your audience, we find out what they want from your site. We create personas to decide on the best navigation, content and function. And our site architecture is always tested so it addresses all three. It's about designing a site that addresses your customers' needs so you see real results.
Web design
Our team of information architects, designers, and developers work together to create websites that are both beautiful and usable. And once we're done, our advanced CMS tools will give your people the power of internal content publishing, which lowers your costs, and also improves your site's visibility.
Quality control and beta-testing
Our team of quality assurance developers will design a testing plan that uses both simulated and real-world online environments, which allows your team to accurately evaluate the newest aspects and nuances of your online property. This systematic testing approach gives you the peace of mind that your project is heading in the right direction and will meet all your goals and expectations.
Contact us now regarding your Web Development project.
